Markup vs Margin: The Pricing Mistake That Underprices Your Shop
Add 50% to your cost and you are not making 50%. Here is the difference between markup and margin, and how to price for a real mar...
Read more →Practical, plain-English ideas for running your business better — sales, stock, accounting, staff and growth.
Add 50% to your cost and you are not making 50%. Here is the difference between markup and margin, and how to price for a real mar...
Read more →Black Friday is 27 November 2026. If you plan your stock that week, it’s too late to reorder. Here’s the 4-step plan to do now.
Read more →If you run a monthly hunt for duplicate products, you are treating the symptom. Here is why prevention at the point of entry beats...
Read more →Found the same product entered twice? Deleting one can lose sales history and strand stock. Here is why merging is almost always t...
Read more →Small parts, look-alikes and unlabelled stock are slow to find by name. Finding a product by photo turns a scroll-and-guess into a...
Read more →If your on-hand numbers never quite match the shelf, duplicate SKUs are a prime suspect. Here is how they wreck stock counts, and...
Read more →Most tools help you delete duplicate products after the mess is made. Here is how to stop creating them in the first place — with...
Read more →Practical retail store layout tips to sell more: a welcoming entrance, guiding the customer journey, smart product placement, a sm...
Read more →What a retail CRM is, why small shops need one, what it does, and how to use it — capturing customers at checkout to grow repeat b...
Read more →Practical ways to get repeat customers — deliver a great experience, capture contacts, follow up, reward loyalty, and stay consist...
Read more →How to discount without losing profit — the hidden margin math, why small discounts need big volume, and tactics to run offers tha...
Read more →How to identify your best-selling products using sales data — by volume and by profit — and how to use the insight to stock, promo...
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